How to Use Social Media Stickers to Promote Your Brand on Instagram
Social media window stickers | Vinyl Status are the latest trend to hit social messaging apps, with stars such as Kim Kardashian and Ariana Grande promoting them. They’re also a great way for brands to boost brand advocacy and loyalty.
Use a Countdown Sticker to Promote Your Launch:
A countdown sticker is the perfect way to highlight a big upcoming event, such as a launch date or a new product release. It’s easy to create and can help you drive engagement from your followers. To make it even more engaging, you can set a timer and choose to send your followers a notification reminder.
Add a Link Sticker to Your Stories:
In October 2021, Instagram rolled out link stickers that allow users to share links within Instagram Stories. This replaced swipe-up links, which were previously available to verified accounts and high-follower accounts only.
These stickers can be used to inspire your audience to take action, whether it’s a download, signup, or purchase. However, it’s important to ensure that the wording and design of your link stickers enhances your brand experience, not hinders it.
Custom Social Media Stickers: Why They Matter and How to Make Them
If you’re looking to increase your audience’s active engagement on your Stories, try creating an interactive quiz. This will stop people from mindlessly tapping through your Story and prompt them to take action by answering a question.
Using the @mention Sticker:
The @mention sticker is another powerful way to tag other Instagram accounts, as well as highlight brands and campaigns that you’re working with. When you add this sticker, your followers will see the username and can easily access the account profile.
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